We were delighted to manage the full UK digital and offline publicity campaign for THE MIRACLE CLUB.
Throughout the campaign, we positioned the film as the perfect heart-felt drama for autumn, with its inspiring message around friendship and forgiveness. The incredible cast lead by beloved actresses Laura Linney, Kathy Bates and Maggie Smith sat at the core of our campaign.
Laura Linney visited London for key studio visits and we managed to negotiate appearances for her on key television outlets includingThe Graham Norton Show and ITV's Lorraine, as well as radio appearances on BBC Radio 4's Woman's Hour and BBC Radio 5's Nihal Arthanayake show.
This was supported by some fantastic coverage following the release of the film’s official trailer, including Good Housekeeping, Digital Spy, Yahoo! and HeyUGuys and a feature on Kermode & Mayo’s Take podcast.
Pitching the film as the must see heartfelt dramedy of autumn, we secured coverage in key news and women’s magazines - The Guardian - Saturday, Woman & Home, Heat and Woman’s Own.
