Sony Pictures UK & IE

Multiple are the sole Digital PR & Influencer Marketing partner agency for Sony Pictures UK and Ireland, working across their entire theatrical slate of films every year since 2018. We manage press office, lead on all asset launches, report and monitor coverage, propose and compile strategic targets for UK and International press junkets, script and plan Talent social filming, ideate and set up influencer activations, as well as produce and manage event guestlists.

Sony Pictures’ mixed slate requires varied strategies across blockbusters such as the Spider-Man, Ghostbusters and Bad Boys’ franchises, awards darlings like Napoleon, rom-com favourites such as Anyone But You and No Hard Feelings as well as horrors like Tarot, the Insidious chapters and the upcoming 28 Years Later, and not forgetting family films like Garfield and Harold The Purple Crayon.

more work

Bad Boys: Ride or Die
Driving Massive Publicity Buzz with a Star-Studded Campaign
Sky
Creative Social and Content Strategies Across Sky’s Roster
Below Deck
Bringing the Glamour and Drama of Below Deck to Younger Audiences